44 | Sustainability + Timeless Design with SortJoy
44 | Sustainability + Timeless Design with SortJoy
It’s my pleasure to welcome Stefani and Alexa, the two brilliant co-founders of SortJoy home organization products. SortJoy is a brand that aims to transform spaces through simplicity and calm. Its commitment to sustainability and multifunctionality shines through in its thoughtfully designed product line which features Sculpted Bins, Flex Bins, the Jamie Bins, and much more. Their emphasis on embracing imperfection in organization resonated deeply, reminding us that striving for functional, streamlined organization is more realistic and rewarding than chasing perfection.
Tune in to hear our conversation about these key topics:
Generosity and community involvement
Stefani and Alexa's early experiences with organization
Their journey of pivoting careers from interior design and professional organization to creating a product line
Why SortJoy is a brand centered on sustainability and function
Their core value of sustainability
How to organize with the SortJoy product line
Embracing imperfection in organization
GUEST INFO:
Stefani H., Co-founder + CEO of SortJoy
Alexa C., Co-founder + Creative Director of SortJoy
Website | Instagram | Pinterest
MENTIONED:
Label collaboration This Joyful House
RESOURCE:
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